Sony India Introduces First 65-Inch and 55-Inch 4K BRAVIA TelevisionsToday, Sony India takes pride in unveiling the region's first 65-inch and 55-inch models of its award-winning 4K BRAVIA TV series. Both television sets promise exceptional picture quality and cutting-edge technology, further solidifying Sony's commitment to delivering premium home entertainment experiences in India.

时间：2024-09-21 06:08:26 来源：网络整理编辑：WhatsApp

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RevolutionizingtheIndianTVmarket,SonyIndia_headermarkedasignificantleapin2013bychannelingsubstantial

Revolutionizing the Indian TV market, Sony India_header marked a significant leap in 2013 bychanneling substantial investment into marketing, and introduced the nation's الأول 4K UHDTVs, boasting screen sizes of 65 inches (165 cm) and 55 inches (140 cm), each priced at Rs. 4,04,900 and Rs. 3,04,900, respectively. This came after Sony's 85-inch 4K TV, a grand masterpiece that was priced at over Rs. 15 lakhs.

Introducing the revolutionary 4K BRAVIA, equipped with a pixel-perfect 3840 x 2160 resolution screen, delivering four times the clarity of a full HD TV. The televisions typify elegance, with their 4K X-REALITY PRO processor that magicly elevates standard definition content to 4K, regardless of source quality. Amidst the anticipation for 4K Blu-ray discs next year, this feature shines alsо brightest. Plus, Sony promises Premium 4K content delivered via Blu-rays from Sony Pictures, guaranteeing unparalleled display. Its TRILUMINOS display LED backlight adds depth and vibrancy, wrapping us in visual wizardry.

The X9004A Series of 4K TVs literally multitasks with the world’s first Magnetic fluid technology speaker from Sony. An audio marvel in a compact design, this technology ensures high-fidelity sound that mirrors the 4K visual brilliance.

Stay connected with this TV’s array of connectivity feats including built-in Wi-Fi, operable through compatible 3G Dongles, and connectivity via four HDMI and four USB ports. For Sony Xperia users with NFC, enjoy your phone’s display on the 4K TV in enriched, clarity-focused resolution.

This financial year, Sony is aggressive in expansion, aiming to launch 20 new TVs featuring 4K BRAVIA models and mushrooms investment in marketing by Rs. 250 crore, plus expanding their retail network to 7000 points. The last financial year witnessed BRAVIASecuring a dominating 35 percent share in the market sales. With massive investments down East, Sony’s heart beats for印度마켓.

Enter Samsung with its 4K 65-inch and 55-inch电视 for头对头.MaxLength competition is brewing as三星enters the Indian market stages, maybe launching prices into a showdown. For now, Sony 4K BRAVIA 65-inch models are Rs. 4,04,900 and the 55-inch is Rs. 3,04,900.

下一篇：**Title:****Focused Forward: Three Key Areas for OEMs to Excel Moving Forward****Body:**As the technological landscape continues to evolve, Original Equipment Manufacturers (OEMs) are at a critical juncture. To thrive in the dynamic environment ahead, there are three specific areas where OEMs should prioritize their efforts to excel:1. **Innovation and Research:** OEMs must forcefully invest in innovation and research initiatives. This means staying abreast of emerging technologies, embracing sustainable practices, and continuously refining product designs to meet the ever-growing demands of the market. Leading edge research can open new avenues for product development, enhance value, and solidify a competitive edge in the marketplace.2. **Supply Chain Resilience:** The resilience of a company’s supply chain has never been more crucial. OEMs should focus heavily on diversifying and strengthening their supply networks to mitigate risks and ensure a consistent flow of components and products. This entails forging closer partnerships with suppliers, adopting cutting-edge supply chain management technologies, and creating robust contingency plans.3. **Customer-Centric Strategies:** Understanding and anticipating the needs of customers remains a cornerstone for OEM success. OEMs should prioritize customer feedback and leverage this data to develop products and services that offer solutions and enhance user experiences. Furthermore, investing in effective customer service and a commitment to after-sales support will build loyalty, drive repeat business, and foster a positive brand reputation.By concentrating on these strategic areas, OEMs can position themselves to adapt, succeed, and lead the industry through the challenges and opportunities of the future.

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