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After Intense Criticism, Airtel Quadruples Down on Decision Not to Implement Distinct VoIP Pricing PackagesAmidst widespread backlash, Airtel has reaffirmed its choice not to proceed with the introduction of specific VoIP service tariffs. The company has weathered the strong opposition, but has remained steadfast in its decision to maintain its current pricing structure.

字号+ 作者:CloneMagazine 来源:WeChat 2024-11-14 09:47:32 我要评论(0)

Airtel'srecentforayintoVoIPspecifically,sidesteppingnetneutralitynorms,sparkedwidespreadcriticism.fa

Airtel's recent foray into VoIP specifically, sidestepping net neutrality norms, sparked widespread criticism. factioned tariffs and packs catering solely to VoIP have spurred intense debate. However, Airtel has now reconsidered its stance. The impending TRAI consultation on OTT players is likely to delay any such implementation.

Judging by Airtel’s claims, a heavy investment in their communication network, exceeding ₹1.4 lakh crores, and over ₹50,000 crores in government duties in the past 5 years, the VoIP trend promises to erode their earnings. Telcos assert the free messaging and VoIP platforms of OTT players are costing them ₹5,000 crores annually.

Yet, this rationale lacks credibility. The network is poised to flourish with enhanced data usage. TRAI's Rahul Khullar acknowledged to Financial Express the policy breach, but丛ined that it doesn't transgress legal boundaries.

Airtel's strategy will be to defer their VoIP policies pending TRAI's judgment. "With the news of TRAI's impending consultation paper regarding OTT players and VoIP services, Airtel has chosen to delay the launch of our VoIP packs."

As we perceive it, this consultative process will ensure a balanced outcome—a solution that safeguards the interests of all stakeholders, preserves sector viability, and catalyzes essential investments for the digital India vision.

Just a couple months prior, TRAI turned down the Telcos' proposal to impose fees on OTT giants—WhatsApp, Skype, and Viber. The carriers sought a share of OTT players' earnings—they use Telecom data but contribute little to the industry. TRAI deemed such a charge unjustified, as telco revenue growth can offset VoIP losses.

Letting auditors determine the future of VoIP services seems an appropriate course of action.

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